Warner Bros. Discovery came to their senses and will switch Max's name back to "HBO Max" starting this summer.

Max will become HBO Max again this summer, Warner Bros. Discovery said this week — two years after the name change that ...

Warner Bros. Discovery announced at the Upfront event on Wednesday (14) that the company’s streaming platform will revert to ...

Warner Bros. Discovery executives are reinstating the name HBO Max for the popular streaming service. It’s the fourth name ...

WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...

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I t's not unfair to say that HBO Max (formerly Max) has been going through somewhat of an identity crisis. – so much so that ...

Max is ditching the “Max” name and going back to HBO Max this summer—less than two years after switching it up. This will be ...

Branding experts said Warner Bros. Discovery's decision to resurrect the HBO Max name was a tacit acknowledgement that it ...

The re-branding had left many observers scratching their heads. Read more at straitstimes.com. Read more at straitstimes.com.

Streaming platform Max is reverting to its former name, HBO Max, announced Warner Bros. Discovery. This decision aims to ...

In its latest rebrand, HBO has brought back the 'HBO Max' name, and leaned into the chaos by poking fun at itself online.